Ella Moss is designed by Pamella Protzel, an LA girl at heart, and her hip, fun and quirty collection reflects that.  Protzel has already established Ella Moss as one of the hottest, fastest-growing collections within the contemporary arena.  Known for bright color palettes, simple shapes, soft, wearable cottons and tonal stripes, Ella Moss stikes a delicate balance of being edgy and vintage without eing over-th-top trendy.  Ella Moss has attracted a celebrity list featuring Gwyneth Paltrow, Cameron Diaz, Kirsten Dunst and Liv Tyler.